Our pick. Fortnum & Mason

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Fortnum & Mason Tea Review: Is a $42 Tin Worth It?

Royal Blend, Breakfast Blend, Queen Anne, Earl Grey Classic and Smoky Earl Grey, compared on blend, format and US price. Which Fortnum's teas earn the Piccadilly markup, which to skip, and the best one to give as a gift.

By The Best Tea Bags Desk12 min readUpdated

Quick answer: Best Fortnum & Mason tea overall: Royal Blend, 250g loose leaf in the gift caddy, $42.46. About 34 cents a cup at Fortnum's suggested 2g per cup, and the tin is the gift.

Our top pick.Best Fortnum & Mason Tea Overall

Fortnum & Mason British Tea, Royal Blend, 250g Loose English Tea in a Gift Tin Caddy
Price.
$42.46
Our rating.
4.8 out of 5

The 1902 house blend in the signature caddy, and the cheapest Fortnum's tea per cup.

Not sure yet? Compare all 7 picks below ↓

Fortnum & Mason tea is worth it as a gift and as a treat, and the best buy is the Royal Blend 250g loose tin, $42.46 for roughly 125 cups. For tea bags, the 50-bag Breakfast Blend is the pick. As a daily tea, it costs two to four times what Twinings or Taylors do.

Fortnum & Mason is the London grocer founded in 1707 by William Fortnum, a footman in Queen Anne's household, and his landlord Hugh Mason. The flagship still stands at 181 Piccadilly, and the company holds Royal Warrants from King Charles III and Queen Camilla. Its famous blends carry that history on the label: Royal Blend was first blended for King Edward VII in 1902, and Queen Anne Blend was created in 1907 for the firm's bicentenary.

We compared the Fortnum's teas you can actually buy in the US on Amazon: the blends, the formats, the per-cup cost, and what the company itself says about each one on fortnumandmason.com. Every product below was checked live on Amazon US on September 29, 2026, and several were flagged as low stock. Prices move, and imported British tea moves more than most, so confirm the figure before you check out. We earn a commission if you buy through our links; no brand pays for placement. If you are shopping for a British daily cup instead, start with our best English Breakfast tea guide.

The short version.

  • Best tea bags: Breakfast Blend, 50 bags, $33.50. Fortnum's describes it as unblended Assam from the Brahmaputra Valley, strong and malty for milk.
  • Best Earl Grey: Earl Grey Classic, 50 bags, $33.90. For something stranger, Smoky Earl Grey (25 bags, $21.49) adds Lapsang Souchong and Gunpowder to the bergamot.
  • Best gift set: Fortnum's Famous Teas 60-bag selection, $50.85. It is listed as a parallel import, so check the box shown on the listing.
  • Skip the 25-bag boxes for daily drinking: at 80 to 86 cents a bag they cost more per cup than any other format here.
  • US prices carry an import premium. Fortnum's UK site lists the 50-bag Breakfast Blend at £14.95; on Amazon US it was $33.50.
  • Several listings showed limited stock on September 29, 2026. For Christmas gifting, order by early November.
TeaFormatBest forLive pricePer cup (approx.)
Royal Blend250g loose, gift caddyBest overall, best gift$42.46$0.34
Breakfast Blend50 tea bagsStrong morning cup with milk$33.50$0.67
Earl Grey Classic50 tea bagsEarl Grey drinkers$33.90$0.68
Queen Anne Blend25 tea bagsSmooth all-day cup$19.95$0.80
Smoky Earl Grey25 tea bagsAdventurous drinkers$21.49$0.86
Famous Teas selection60 tea bags, assortedGift set, sampling$50.85$0.85
Royal Blend Decaffeinated25 tea bagsEvening cup$20.80$0.83

Fortnum & Mason teas on Amazon US, live prices checked September 29, 2026

Top PickBest Fortnum & Mason Tea Overall
Fortnum & Mason British Tea, Royal Blend, 250g Loose English Tea in a Gift Tin Caddy

Fortnum & Mason British Tea, Royal Blend, 250g Loose English Tea in a Gift Tin Caddy

Fortnum & Mason

The 1902 house blend in the signature caddy, and the cheapest Fortnum's tea per cup.

4.8

Bottom line: If you buy one Fortnum's tea, buy this one. It is the blend the company is best known for, the tin looks like a present on its own, and loose leaf makes it the best value in the range.

Origin and grade. Genuine Fortnum & Mason, brand listed as Fortnum & Mason, 250g loose black tea in a tin caddy, in stock per the Amazon listing, checked September 29, 2026. Blend facts per fortnumandmason.com: first blended for King Edward VII in 1902, Assam with Flowery Pekoe from Sri Lanka.

Royal Blend is the tea Fortnum's built its tea reputation on. The company says it was first blended in 1902 for King Edward VII, and describes it as Assam from India lifted by Flowery Pekoe from Sri Lanka, with a smooth, honey-like character. In practice that puts it in the same family as a good English Breakfast: a malty Assam backbone that takes milk, with the Ceylon keeping it brighter than a straight Assam.

At $42.46 for 250g and Fortnum's suggested 2g per cup, the caddy makes about 125 cups, roughly 34 cents each. That is half the per-cup price of Fortnum's 50-bag boxes.

The format is the other reason it wins. Fortnum's tea caddies are the product people picture when they hear the name, and a 250g tin is a complete gift with nothing else to wrap. The catch is that loose leaf needs an infuser or a pot; if the person you are buying for only uses bags, see the Breakfast Blend bags below, or pair the tin with a strainer from our tea infuser guide. Brew with freshly boiled water for 3 to 5 minutes, as Fortnum's directs.

Who should buy it.

Anyone buying a Fortnum & Mason gift, and loose-leaf drinkers who want the house blend at the best per-cup price in the range.

What we don't like.

Loose leaf only, so it needs brewing gear. And $42 is a lot for a black tea blend if the tin itself does not matter to you.

Type
Black tea blend (Assam and Sri Lankan Flowery Pekoe, per Fortnum's)
Format
250g loose leaf, tin caddy
Cups
About 125 at 2g per cup
Brewing
Freshly boiled water, 3 to 5 minutes
Availability
In stock
Live price
$42.46 (September 29, 2026)

What we like.

  • The signature Fortnum's blend
  • Lowest per-cup cost in the range
  • Gift-ready tin caddy
  • Takes milk well

Worth noting.

  • Loose leaf needs an infuser or pot
  • High upfront price
Best BagsBest Fortnum & Mason Tea Bags
Fortnum and Mason Breakfast Blend 50 Count Tea Bags (1 Pack)

Fortnum and Mason Breakfast Blend 50 Count Tea Bags (1 Pack)

Fortnum & Mason

Unblended Brahmaputra Valley Assam in bags: strong, malty and built for milk.

4.6

Bottom line: The Fortnum's bag to buy for a daily morning cup. Fortnum's calls it robust and malty, which is exactly what a breakfast tea with milk should be.

Origin and grade. Genuine Fortnum & Mason, 50 tea bags, listed in stock with limited quantity per the Amazon listing, checked September 29, 2026. Fortnum's describes it as unblended Assam from the Brahmaputra Valley in Northeast India.

Despite the name, Fortnum's Breakfast Blend is not a multi-origin blend in the usual sense. The company describes it as unblended Assam leaves from the Brahmaputra Valley in Northeast India, broken leaf that brews strong with a malty, full-bodied flavour. That makes it the most straightforward tea in the range: a big, dark cup that wants milk.

Import premium, in numbers: Fortnum's UK site lists this 50-bag box at £14.95. On Amazon US it was $33.50 on September 29, 2026, about 67 cents a bag.

At that price it is a treat, not a pantry staple. If you love the style but want to drink it every day, our best English Breakfast tea and best Assam tea guides cover strong cups at a fraction of the cost. The listing showed limited stock on the day we checked.

Who should buy it.

Milk-and-sugar tea drinkers who want the Fortnum's name in bag form, and anyone buying a practical gift for a bag-only household.

What we don't like.

About 67 cents a bag, several times the price of Yorkshire or PG Tips. Limited stock on Amazon US when checked.

Type
Black tea, Assam (per Fortnum's)
Format
Tea bags
Count
50 bags
Availability
In stock, limited quantity
Live price
$33.50 (September 29, 2026)

What we like.

  • Strong, malty cup for milk
  • 50-count box lowers the per-bag price
  • No brewing gear needed

Worth noting.

  • Big import markup over the UK price
  • Low stock on Amazon US
Best Earl GreyBest Fortnum & Mason Earl Grey
Fortnum and Mason Earl Grey Classic 50 Count Tea Bags (1 Pack)

Fortnum and Mason Earl Grey Classic 50 Count Tea Bags (1 Pack)

Fortnum & Mason

A classic black tea and bergamot Earl Grey, in the most economical bag count.

4.5

Bottom line: A straight, classic Earl Grey rather than a floral or intensified one. The right Fortnum's pick for an Earl Grey drinker, and one of the few listings here reliably in stock.

Origin and grade. Genuine Fortnum & Mason, 50 tea bags, in stock per the Amazon listing, checked September 29, 2026. Ingredients per fortnumandmason.com: tea, flavouring; Fortnum's describes abundant citrus notes from bergamot.

Earl Grey Classic is what the name says: black tea flavoured with bergamot, which Fortnum's describes as a refreshing cup with abundant citrus notes that pairs with both rich sweet and savoury food. The ingredient list is simply tea and flavouring, so there are no cornflowers, lavender or vanilla to change the character.

If you only drink Earl Grey plain or as a London Fog, a classic bergamot blend is the most versatile base.

It is priced like the Breakfast Blend at about 68 cents a bag, and Fortnum's UK site lists the same 50-bag box at £14.95, so the same import premium applies. For a cheaper everyday Earl Grey, see our best Earl Grey tea rankings. Brew 3 to 5 minutes with freshly boiled water, per Fortnum's.

Who should buy it.

Earl Grey drinkers who want a classic bergamot cup with the Fortnum's name, as a treat or a gift.

What we don't like.

No twist on the style for the money, and a similar cup costs far less from mainstream brands.

Type
Black tea, bergamot flavoured
Ingredients
Tea, flavouring (per Fortnum's)
Count
50 bags
Brewing
Freshly boiled water, 3 to 5 minutes
Availability
In stock
Live price
$33.90 (September 29, 2026)

What we like.

  • Classic bergamot profile
  • In stock on Amazon US
  • Works plain or as a London Fog

Worth noting.

  • Premium price for a familiar style
  • Bags only in this listing
The Heritage BlendBest for a Smooth All-Day Cup
Fortnum and Mason Queen Anne Blend 25 Count Tea Bags (1 Pack)

Fortnum and Mason Queen Anne Blend 25 Count Tea Bags (1 Pack)

Fortnum & Mason

Assam and Ceylon, created for Fortnum's 1907 bicentenary, smoother than Breakfast Blend.

4.5

Bottom line: The cheapest way to try a Fortnum's heritage blend. Strong but smoother than the Breakfast Blend, and a good middle ground between it and Royal Blend.

Origin and grade. Genuine Fortnum & Mason, 25 tea bags, listed in stock with limited quantity per the Amazon listing, checked September 29, 2026. Per Fortnum's: created in 1907 for the bicentenary, TGFOP Assam and Ceylon FBOP, blend changed in 1927 and left untouched since.

Queen Anne Blend was created in 1907, Fortnum's bicentenary year, and named for the monarch who reigned when the shop opened in 1707. Fortnum's describes it as carefully selected TGFOP Assam and Ceylon FBOP, a strong, smooth tea for any time of day, and says the recipe was changed in 1927 and left alone since.

The Ceylon share is what separates it from the all-Assam Breakfast Blend: expect a smoother, brighter cup that still takes milk.

The 25-bag box is the low-commitment entry to the range at $19.95, though at 80 cents a bag it is one of the pricier formats per cup. Buy it to compare against Royal Blend, then move to a larger format of the one you prefer. Limited stock on Amazon US when checked.

Who should buy it.

Drinkers who find Assam-heavy breakfast teas too brisk, and anyone who wants a Fortnum's taster under $20.

What we don't like.

80 cents a bag in the 25-count box. Limited stock.

Type
Black tea blend, Assam and Ceylon (per Fortnum's)
Created
1907, Fortnum's bicentenary (per Fortnum's)
Count
25 bags
Availability
In stock, limited quantity
Live price
$19.95 (September 29, 2026)

What we like.

  • Heritage blend with a clear story
  • Smoother than Breakfast Blend
  • Cheapest entry to the range

Worth noting.

  • High per-bag price
  • Low stock on Amazon US
Most DistinctiveBest for Adventurous Earl Grey Drinkers
Fortnum and Mason Smoky Earl Grey 25 Count Tea Bags 50g (1 Pack) Cellophane Sealed Box

Fortnum and Mason Smoky Earl Grey 25 Count Tea Bags 50g (1 Pack) Cellophane Sealed Box

Fortnum & Mason

Bergamot with Lapsang Souchong and Gunpowder, made at the Palace's request.

4.3

Bottom line: The most interesting tea Fortnum's sells in the US and the most divisive. Buy it for someone who already likes smoky tea, not as a safe gift.

Origin and grade. Genuine Fortnum & Mason, 25 tea bags, 50g, listed in stock with limited quantity per the Amazon listing, checked September 29, 2026. Per fortnumandmason.com: created in response to a request from the Palace for a smokier Earl Grey; bergamot with Lapsang Souchong and Gunpowder tea.

Fortnum's says Smoky Earl Grey was created in response to a request from the Palace for a smokier Earl Grey. The recipe adds Lapsang Souchong, the pine-smoked Chinese black tea, and Gunpowder green tea to the usual bergamot, and the company suggests it with roast duck.

Lapsang is polarizing. If the recipient has never had it, start with our Lapsang Souchong guide before spending $21 on a smoked Earl Grey.

This is the blend we would call the "worst" buy only in the sense that it is the easiest to get wrong: nothing mainstream tastes like it, which is the appeal for some drinkers and the reason others will leave the box in the cupboard. Fortnum's lists the same 25-bag box at £7.95 in the UK, so the US markup is steep here too.

Who should buy it.

Lapsang fans, Earl Grey drinkers who want something new, and tea lovers who already own the classics.

What we don't like.

Smoke is a love-it-or-hate-it flavour, and 86 cents a bag is the highest per-cup price in this review.

Type
Black tea with Lapsang Souchong and Gunpowder, bergamot flavoured (per Fortnum's)
Count
25 bags, 50g
Brewing
Freshly boiled water, 3 to 5 minutes
Availability
In stock, limited quantity
Live price
$21.49 (September 29, 2026)

What we like.

  • Unlike any mainstream Earl Grey
  • Good story for a gift to a tea nerd
  • Under $25

Worth noting.

  • Divisive smoky flavour
  • Highest per-bag cost here
  • Low stock
Gift SetBest Fortnum & Mason Gift Set
Fortnum & Mason Famous Teas tea bag set 60 pieces [Parallel import]

Fortnum & Mason Famous Teas tea bag set 60 pieces [Parallel import]

Fortnum & Mason

Six of Fortnum's famous blends in one box, so the recipient can find their favourite.

4.4

Bottom line: The best Fortnum's gift for someone whose tea tastes you do not know. The caveat is the parallel import label: check the box and contents shown on the listing before buying.

Origin and grade. Brand listed as Fortnum & Mason, 60 tea bags, sold as a parallel import, in stock per the Amazon listing, checked September 29, 2026. Fortnum's UK site lists its Famous Tea Selection as 10 bags each of Royal Blend, Breakfast Blend, Afternoon Blend, Queen Anne, Earl Grey Classic and Smoky Earl Grey.

Fortnum's sells a Famous Tea Selection of 60 bags on its UK site, which it lists as 10 bags each of six blends: Royal Blend, Breakfast Blend, Afternoon Blend, Queen Anne, Earl Grey Classic and Smoky Earl Grey. That covers nearly everything in this review in one box, which is why a selection is the safest Fortnum's present.

"Parallel import" means the box was bought for another market and resold here. It is still Fortnum's tea, but packaging and the exact blend mix can differ from the UK version, so match the listing photos to what you expect.

At $50.85 it is the most expensive item here, and about 85 cents a bag. The UK price is £18.95, so this is the listing where the import markup is widest. For more variety boxes across brands, see our best tea samplers guide.

Who should buy it.

Gift buyers who want the Fortnum's name and a spread of blends, especially for someone new to the brand.

What we don't like.

Parallel import, so the contents may not match the UK selection exactly. The widest markup over the UK price of anything here.

Format
Assorted tea bags
Count
60 bags
UK version contents
10 each of six blends (per Fortnum's)
Sourcing
Parallel import (per the listing)
Availability
In stock
Live price
$50.85 (September 29, 2026)

What we like.

  • Six blends to sample
  • Safe gift for unknown tastes
  • In stock on Amazon US

Worth noting.

  • Parallel import packaging
  • Largest markup over UK price
DecafBest Fortnum & Mason Decaf
Fortnum & Mason British Tea, Royal Blend Decaffeinated, 25 Count Teabags (1 Pack)

Fortnum & Mason British Tea, Royal Blend Decaffeinated, 25 Count Teabags (1 Pack)

Fortnum & Mason

The house blend in a decaffeinated version, for an evening cup with milk.

4.3

Bottom line: A sensible add-on for a Royal Blend fan who wants a late cup. Not a reason to buy the brand on its own.

Origin and grade. Genuine Fortnum & Mason, Royal Blend Decaffeinated, 25 tea bags, in stock per the Amazon listing, checked September 29, 2026.

Royal Blend Decaffeinated is the house blend with the caffeine removed. Decaf black tea is not caffeine free, just much lower, and the decaffeination process tends to soften a tea, so expect a gentler cup than the regular Royal Blend.

Pairing idea: the Royal Blend tin plus this decaf box makes a day-and-night gift for under $65 at September 29 prices.

It was one of the listings reliably in stock on Amazon US when we checked. For decaf options across brands, including cheaper everyday boxes, see our best decaf tea guide.

Who should buy it.

Royal Blend drinkers who want an evening version, and caffeine-sensitive recipients of a Fortnum's gift.

What we don't like.

83 cents a bag, and decaf blends from mainstream brands cost a fraction of that.

Type
Black tea blend, decaffeinated
Count
25 bags
Caffeine
Low, not zero (decaffeinated)
Availability
In stock
Live price
$20.80 (September 29, 2026)

What we like.

  • The house blend for evenings
  • In stock on Amazon US
  • Pairs with the Royal Blend tin as a gift

Worth noting.

  • High per-bag price
  • Softer than the regular blend

Best and worst Fortnum & Mason teas

Best: Royal Blend in the 250g caddy. It is the company's signature blend, it has the best per-cup price in the range, and the tin is the gift. Queen Anne is the close second for drinkers who want a smoother cup.

Worst value: the 25-bag boxes. At 80 to 86 cents a bag, Queen Anne, Smoky Earl Grey and the decaf are fine for trying a blend, but they are the most expensive way to drink Fortnum's every day.

Most divisive: Smoky Earl Grey. The Lapsang and Gunpowder make it the most distinctive tea here and the most likely to go unfinished if the recipient does not like smoke.

Hard to find: Countess Grey and Afternoon Blend appear on Amazon US, but the listings we checked were not reliably in stock on September 29, 2026, so we left them out.

Fortnum & Mason vs Twinings and Taylors

All three are British names, but they do different jobs. Twinings is the everyday supermarket brand with the widest US distribution and a fraction of the price. Taylors of Harrogate, the maker of Yorkshire Tea, sits in the middle: better than supermarket basics, still a daily-drinking price. Fortnum & Mason is the luxury tier, where you pay for heritage, packaging and the Piccadilly name as much as for the leaf. For a daily cup, buy Twinings or Taylors. For a gift, a special occasion, or the tea you keep for guests, buy Fortnum's. If you want a luxury French alternative with flavoured blends, see our Kusmi Tea review.

Where to buy Fortnum & Mason tea in the US

Amazon US carries the core range, including every tea in this review, though stock on individual listings comes and goes and several showed limited quantity when we checked. Fortnum's also sells directly on fortnumandmason.com, and the flagship at 181 Piccadilly in London, home of the Diamond Jubilee Tea Salon, is the place to buy in person. When buying on Amazon, check that the brand line reads Fortnum & Mason and look at the box in the photos; some listings are parallel imports packaged for other markets.

Key terms.

Royal Warrant
A mark of recognition granted to companies that supply goods to members of the British royal household. Fortnum & Mason holds warrants from King Charles III and Queen Camilla.
Royal Blend
Fortnum & Mason's signature black tea blend, first blended for King Edward VII in 1902, of Assam and Flowery Pekoe from Sri Lanka.
Flowery Pekoe
A leaf grade term for black tea that includes young leaves and tips. Fortnum's uses Sri Lankan Flowery Pekoe to brighten Royal Blend.
TGFOP / FBOP
Tippy Golden Flowery Orange Pekoe and Flowery Broken Orange Pekoe, leaf grades Fortnum's lists for the Assam and Ceylon in Queen Anne Blend.
Lapsang Souchong
A Chinese black tea dried over pine smoke. Fortnum's adds it to Smoky Earl Grey.
Parallel import
Genuine branded goods bought for one country's market and resold in another. Packaging and contents can differ from the local version.

Questions, answered.

Is Fortnum and Mason tea worth it?

As a gift or a treat, yes. As a daily tea in the US, it is expensive: the 50-bag boxes were $33.50 to $33.90 on Amazon US on September 29, 2026, about 67 cents a bag, several times the price of Twinings or Yorkshire Tea. The best value is the Royal Blend 250g loose caddy at $42.46, about 34 cents a cup.

What is the best Fortnum and Mason tea?

Royal Blend is Fortnum & Mason's best-known tea, first blended for King Edward VII in 1902 from Assam and Sri Lankan Flowery Pekoe. Our pick is the 250g loose leaf caddy ($42.46). For bags, choose Breakfast Blend; for Earl Grey, Earl Grey Classic.

What is the difference between Royal Blend and Queen Anne tea?

Both are Assam and Ceylon black tea blends. Royal Blend dates from 1902 and was made for King Edward VII; Fortnum's describes it as smooth and honey-like. Queen Anne was created in 1907 for Fortnum's bicentenary, uses TGFOP Assam and Ceylon FBOP, and is described as strong and smooth for any time of day.

Does Fortnum and Mason have a Royal Warrant?

Yes. Fortnum & Mason holds Royal Warrants from King Charles III and Queen Camilla. Its first warrant was granted by Queen Alexandra in 1910.

Where can I buy Fortnum and Mason tea in the US?

Amazon US carries Royal Blend, Breakfast Blend, Earl Grey Classic, Queen Anne, Smoky Earl Grey, the decaf Royal Blend and gift selections, though some listings run low on stock. Fortnum & Mason also sells through its own website.

Is Fortnum and Mason Breakfast Blend strong?

Yes. Fortnum's describes Breakfast Blend as unblended Assam from the Brahmaputra Valley, broken leaf that makes a strong brew with a malty, full-bodied flavour. It is made to take milk.

What is Fortnum and Mason Smoky Earl Grey?

An Earl Grey that Fortnum's says was created at the Palace's request for a smokier version. It combines bergamot with Lapsang Souchong and Gunpowder tea. The 25-bag box was $21.49 on Amazon US on September 29, 2026.

What is a good Fortnum and Mason gift?

The Royal Blend 250g tin caddy ($42.46) is the classic Fortnum's present. For someone whose tastes you do not know, a 60-bag Famous Teas selection ($50.85 on Amazon US, a parallel import) gives them several blends to try.

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